Transforming an MVNO’s Ecommerce Platform with Avadhuta Technologies

Client Overview

Our client is a leading provider of mobile engagement solutions, enabling brands to enhance customer interactions while helping mobile operators scale their marketing businesses. Their platform combines real-time customer data from operators and brands with advanced network-aware mobile marketing solutions, leading to higher click-through rates, increased daily active usage, and improved conversions.

With a vision of providing "Mobile data for everyone," the client aligns the needs of brands, operators, and consumers to create seamless mobile marketing experiences.

Client Requirement: Expanding Platform Capabilities

The client operates a platform that serves as an OSS/BSS software solution for Mobile Virtual Network Operators (MVNOs) in the USA. It empowers brands to sell data plans while managing the backend infrastructure required for seamless operations.

To further enhance their offering, the client wanted to enable brands to sell mobile devices (phones and accessories) alongside data plans. This required the development of a custom ecommerce platform that could handle

• Custom payment processing using backend APIs.

• Shipping and logistics management to support seamless order fulfillment.

• Tax calculation and compliance for different regions in the USA.

• Return Merchandise Authorization (RMA) management for handling returns and exchanges.

• Vendor integrations to synchronize product catalog and stock levels.

• Order and fulfillment workflows ensuring efficient processing of purchases.

• Device financing options for customers purchasing smartphones.

• Device protection plans to offer insurance and warranties.

• Trade-in support for users exchanging old devices for discounts.

• Automated invoicing for smooth financial transactions.

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Given the complexity of these requirements, the client sought a robust, scalable, and customizable solution that could seamlessly integrate with their existing platform.

Solution Provided by Avadhuta Technologies

Avadhuta Technologies leveraged its deep expertise in ecommerce development to design a custom ecommerce solution using Shopware as the headless ecommerce backend, combined with VueJS Storefront for a highly interactive and user-friendly front-end interface.

Key Features of the Solution:

1. Seamless Integration with Existing Platform

   • Enabled plan purchases alongside devices.

   • Managed custom payment flows using backend APIs.

   • Automated tax calculations and ensured compliance across states.

   • Integrated real-time shipping management for accurate cost estimation and tracking.

2. Vendor Integrations for Product Catalog and Stock Sync

   • Established APIs to fetch real-time stock updates from multiple vendors.

   • Automated catalog management to display accurate product availability.

3. Order and Fulfillment Management

   • Developed a custom order processing system that ensured smooth coordination between brands, vendors, and logistics partners.

   • Implemented a transparent order tracking system for customers.

4. RMA Management for Returns and Exchanges

   • Automated workflows for return requests and device replacements.

   • Integrated with logistics providers to streamline reverse shipping.

5. Device Financing and Protection Plans

   • Integrated third-party financing solutions to allow customers to purchase devices on EMI.

   • Developed a flexible insurance and warranty module for device protection.

6. Trade-in Support for Old Devices

   • Built a structured trade-in process where users could submit details about their old devices.

   • Automated trade-in value calculation and discount application on new purchases.

7. Automated Invoicing and Compliance

   • Implemented a robust invoicing system to generate and send invoices for all transactions.

   • Ensured tax compliance and reporting for different states in the USA.

Impact and Results

With the implementation of this custom ecommerce platform, the client successfully expanded its offerings beyond data plans, enabling seamless device sales with robust backend support. The new platform provided:

• Increased Revenue Streams: The client could now generate additional revenue through device sales and financing options.

• Enhanced User Experience: The new UI offered a seamless and intuitive shopping experience.

• Efficient Operations: Automated workflows reduced manual effort and streamlined business processes.

• Scalability and Flexibility: The headless architecture ensured that the platform could scale as the business grew.

Conclusion

Avadhuta Technologies helped the client transform its mobile engagement platform into a powerful ecommerce-enabled solution, enabling brands to sell devices effortlessly alongside data plans. By leveraging Shopware, VueJS Storefront, and deep system integrations, we provided a scalable and efficient ecommerce ecosystem that aligned with their business objectives.

If you’re looking to build a custom ecommerce solution that integrates seamlessly with your existing systems, contact Avadhuta Technologies today!